Author's Posts
XBiz World Magazine Features My Article
I’m happy to announce that the new issue of the print magazine, XBiz World, features my article, The Secrets of Adult Lead Generation. The electronic edition of this issue can be viewed on Zinio.com. Click here to read it for free. Read More →
Copywriting Testimonials
Read what Glenn’s colleagues are saying about his copywriting skills. Working as a copy/design team with Glenn made new and ongoing projects more enticing. His creative outlook on things and his skillful way of writing always hit the mark making assignments more successful. He always tackled new projects with a fresh eye complementing the visuals any designer would present him with. I found working... [Read more]
Get Ready for Holographic Video
I’m sure everyone has seen the resurgence of interest in 3D. Hollywood is pumping out 3D films at a fairly mean clip. Electronics companies are making 3D TVs. And augmented reality applications such as the FLARToolKit and Layar are bringing three-dimensional imagery to the Internet. But you haven’t seen anything yet. Trust me. The London-based company, Dimensional Studios Ltd., has solved the... [Read more]
How to Boost Subscription Sales
There’s a little-known method that Webmasters can use to increase the conversion rate for their subscription sites. It doesn’t involve using video tours. It doesn’t even involve using faster loading pages. The method I’m referring to is a tour on how to place an order. This tour shows consumers how to fill out your order form, how to input their credit card information, how to choose a username... [Read more]
Understanding Social Media Marketing
Understanding how groups of people interact with each other and disseminate information to each other is the key to leveraging the power of social media marketing. On social networks, people often interact with each other to share ideas about how to solve problems. If your particular product or service happens to provide a solution to an ongoing problem, that will give you an opening for mentioning... [Read more]
Leveraging the Power of Pay-Per-Click
If you own an online store or subscription site, you probably run pay-per-click ad campaigns. Whether you use Google AdWords, Yahoo Search Marketing, or another PPC network, it’s an everyday battle to get a positive return on investment in such a tight economy. In order to avoid bidding wars and reach interested consumers, you must boost the relevance of your ads and landing pages. How can you... [Read more]
Ryan and Schwarz
Tree Text Effect
To create text resembling foliage, I used three transparent Photoshop layers. I applied an assortment of layer styles to each layer and added leaf-like shapes to each letter of my text with the Custom Shape Tool. Click here for the full-sized image. Click here for the full-sized image. Read More →
Camouflage Type Effect
Reproduce the look favored by hunters, sports enthusiasts, and military aficionados. Experience the Camouflage Type Effect. Two versions of this Photoshop layer style are provided: a Web version and a print version. For your convenience, all the letters of the alphabet have been created in camouflage for the Web version of this text effect. In addition, the camouflage alphabet is supplied in uppercase... [Read more]
License Agreement
COPYRIGHT LICENSE AGREEMENT (ARTWORK) This Copyright License Agreement (the “Agreement”) is entered into as of the date on which the Artwork is purchased (the “Effective Date”) by and between High Concept Media, LLC (the “Licensor”), and the customer (the “Licensee,” and together with Licensor, each a “Party” and collectively the “Parties”). RECITALS WHEREAS, the Licensor owns... [Read more]