SEOs Ponder

Source: ClickZ

If I am ever asked to simplify what it takes to be successful in search engine optimization, I come back to two simple rules…quality, unique and resourceful content, and gaining quality links, pointing to appropriate pages of your website.

If I am allowed to go a little deeper in my explanation, I’ll get into proper site architecture, coding, internal linking, and all the other fun stuff that we get to consider on a daily basis.

There are some bloggers out there who will argue that “all you need is a bunch of links” and others, still, who say that “all you need to do is set up a WordPress website and generate a bunch of content.”

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