8 Steps to Successful PPC Campaigns

Source: Sitepoint

Succeeding in a single PPC campaign is quite an accomplishment, but delivering results time and time again is something else entirely. Being able to consistently produce campaigns that achieve results is the difference between an amateur and a professional search engine marketer.

In order to achieve consistent results, you need to follow a systematic process covering the same three core processes of research, implementation, and optimization.

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